An Art of Sport deodorant and skincare products display featuring NBA star James Harden, at a Target.Art of Sport, the skincare and grooming brand launched two years ago with the backing of basketball legend Kobe Bryant and other athlete investors, is preparing to grow its retail presence six-fold next year.The company today announced it has closed a $6 million funding round designed to fuel its retail expansion.The round, the first external funding announced by the Los Angeles-based company, was led by CircleUp Growth Partners and includes Mark Cuban, Lightspeed Venture Partners, Bam Ventures, Darco Capital, and NBA veteran Wilson Chandler.The ultimate goal of Art of Sport is to do in the skincare and grooming category what Nike.The late Kobe Bryant was a founding partner, and an active participant in shaping the identity of the brand, giving the fragrances used in the brands body washes, shampoos, and deodorants their names: Compete, Rise, Victory. Nike verarbeitet Informationen über Ihren Besuch unter Einsatz von Cookies, um die Leistung der Website zu verbessern, das Teilen von Informationen in sozialen Netzwerken zu erleichtern und auf Ihre Interessen zugeschnittene Werbung anzubieten. Entdecke Herren Kobe Bryant Low Top Schuhe auf Nike.com. Kostenlose lieferung und gratis rückversand. While a lot of men’s grooming and personal care products use the word sport in their names or marketing, there weren’t any brands working with athletes to address their skincare needs, he said, the way a Nike, or Adidas or Under Armour.“Those are brands that were born with a certain philosophy to service the athlete, to use that athlete in their journey as their north star, and bring everyone else along with them on a platform about empowerment and reaching your potential,” Metternich said. All Rights Reserved,This is a BETA experience. I have reported on retail bankruptcies.I have 20 years experience covering the retail industry, from mega-malls to Main Street shops, and everything in between. Zwar hatte Kobe Bryant schon seit Highschool-Tagen eine Kooperation mit Adidas am Laufen, doch nachdem er dort nicht mehr zufrieden war, unterzeichnete er 2003 bei Nike. Kobe Bryant-Backed Startup Wants To Be The Nike Of Skincare. So sieht das absolute Must-have und Highlight-Piece aus der Kollektion aus.Nach der Ankündigung des Staates Kalifornien, den.Das Kobe Bryant Trikot von Nike zur “Black Mamba Week”.Kobe Bryants außergewöhnliche Karriere in Bildern,“Mamba Fury” – Nike bringt den ersten Kobe-Bryant-Sneaker seit dem plötzlichen Tod der Basketball-Ikone heraus,Converse All Star Pro BB: Diese Basketballschuhe drehen die Zeit zurück,Michael Jordan: Sein Auto aus der Doku „The Last Dance“ wird auf eBay versteigert,Air Jordan 5 “Alternate Bel-Air”: Diese Nike-Sneaker würde der Prinz von Bel Air im Jahr 2020 tragen,Nike ehrt Kobe Bryant mit dieser coolen Sneaker-Kollektion,Dieser neue Nike Air Max 1 garantiert Retro-Vibes. Ein Nike Zoom Air-Element in der Ferse des Kobe A.D. hält den Fuß nah am Boden und ermöglicht explosive Beweglichkeit in jeder Situation. Sie steckt nicht nur in ehrgeizigen Sportlern, die alles geben, sondern auch im Kobe A.D., dem ersten Signature Model von Kobe Bryant nach Beendigung seiner Karriere. It is looking to expand to additional,Metternich said he expects retailers will be eager to carry the Art of Sport because they are “looking for brands that bring platforms to their retail environment.”,With so many brands out there, he said, “retailers are really thinking about what kind of platforms are there to connect with the consumer in the skincare category.”.A sport brand that shoots to be the Nike of skincare can be that platform, he believes.I have 20 years experience covering the retail industry, from mega-malls to Main Street shops, and everything in between. Nike Kobe 5 Protro Alternate Bruce Lee White/Black-Comet Red-White CD4991-101 Men's Basketball Shoes USD $88.00 USD $174.30 Nike Zoom Kobe 6 White/Blue-Purple CW2190-102 Mens Basketball Shoes Ebenfalls bald kommend: Beliebig viele Artikel auf eine persönliche, speicherbare Wunschliste setzen und bei Bedarf in den Warenkorb legen.Du verlässt nun Kickz.com und wechselst zu KickzPremium.com. Nikes Botschaft: Kobe Bryant war nicht nur Sportler, sondern vor allem Mensch Immer wenn man denkt, dass die Werbung von Nike eigentlich kaum besser werden kann, setzt die … Dein Browser unterstützt kein JavaScript. Im Falle eines Kaufs des Produkts nach Klick auf den Link erhalten wir ggf. His investment firm Bryant-Stibel invested in the company and retains a stake in it.The late Kobe Bryant, center, and other athlete investors/ambassadors of the Art of Sport brand.Other athlete investor partners include NBA star James Harden, NFL Wide Receiver JuJu Smith-Schuster, World Cup Soccer Champion Abby Dahlkemper, World Series Champion Javier Baez, X-Games Gold Medalist Ryan Sheckler, and motocross racer Ken Roczen.Brian Lee, who previously launched The Honest Company, Legal Zoom and ShoeDazzle, and Matthias Metternich, founder of direct-to-consumer brand Cocodune, and other e-commerce tech ventures, developed the plan for Art of Sport, created a line of products, and took their idea to Bryant.His response, said Metternich, the CEO of Art of Sport, was “I completely understand this playbook.”.Bryant felt that the brand had the potential to create “the next generation skincare brand of choice,” Metternich said.“Our vision is to build what Nike did in apparel in the skincare category,” Metternich said. "Our vision is to build what Nike did in apparel in the skincare category," says Matthias.Art of Sport products are made in the United States and are formulated with more natural ingredients, and fewer chemicals, or ingredients such as aluminum, parabens, talc, and sulfates, without sacrificing performance, he said.Art of Sport sells 14 products at Target, including body wash, antiperspirant, shampoo and conditioner, bar soap, face wash, lotions, sunscreen, and body wipes.The products are priced to have mass appeal—all are $10 or less, and it recently lowered prices on its deodorant and antiperspirant by $2 to $6.99—and marketed to attract both the 14-year-old who wants to grow up to be an NBA star, and the 40-something trying to reach the next level on his Peloton.The brand, which focuses on men in most of its marketing, has also proven to be popular with female consumers, who either use the products themselves, or buy them for sons or spouses, according to Metternich.By being linked to athletes popular in different regions, the brand can take a hyper-local approach to advertising, for example placing billboards near Wrigley Field, where Javier Baez plays for the Chicago Cubs, or near the football field in Los Angeles where Juju Smith-Schuster was a college star. The billboards direct local fans to the nearest Target where they can buy the product.NFL wide receiver Juju Smith-Schuster is one of the athlete investors in the Art of Sport brand.The brand also sought to build its sports cred, before the pandemic ended in-person events, by handing out the product at youth sporting events and sports camps.Target began selling the products in its stores nationwide in February. eine Provision.Im Zuge der “Mamba Week” von Nike wird auch ein Trikot von Kobe Bryant auf den Markt bringen. August 1978 in Philadelphia, Pennsylvania; † 26. I love covering the retail industry because of how quickly the winners and losers change, and how easy it is for today’s disruptors to become tomorrow’s dinosaurs if they don’t constantly evolve.© 2020 Forbes Media LLC. Bald kannst du dir auch deine Bestellhistorie ansehen und dich über den Status deiner aktuellen Bestellung informieren. It Just Raised $6 Million To Advance Its Game Plan. Dein Warenkorb kann nicht übernommen werden.6.10.1-SNAPSHOT| versiondate: 20200914-0348| versionrevision: 196c380,Versand: Kostenlos innerhalb von Deutschland (,NBA SWINGMAN JERSEY BROOKLYN NETS DURANT ICON 20,NBA SWINGMAN JERSEY LA CLIPPERS LEONARD STATEMENT 20,NBA SWINGMAN JERSEY GOLDEN STATE WARRIORS CURRY ICON 20,NBA SWINGMAN JERSEY NEW ORLEANS PELICANS WILLIAMSON ICON 20,NBA SWINGMAN JERSEY OKC THUNDER SCHRODER ICON 20. — Nike Basketball (@nikebasketball) August 23, 2020 The Los Angeles Lakers, who took a 2-1 lead over the Portland Trail Blazers last night, are set to honor Kobe Bryant … Free delivery and returns. Art of Sport also has a brand page on Amazon.The response on Amazon and at Target stores helped propel the added investment interest, Metternich said. I have reported on retail bankruptcies, including Toys R Us and A&P; retail launches and turnarounds, and the phenomenon known as Paramus, N.J., which has more retail square footage per capita than any other suburban zip code in the country. Kobe Bryant: Nike veröffentlicht exklusives Trikot im Zuge der “Mamba Week” Nach der Ankündigung des Staates Kalifornien, den 24.August (Kobe Bryant … Als registrierter Kunde kannst du deine Adressdaten speichern und bei Bedarf ändern. He isn’t revealing the new retail partners yet, but said they will include several national retailers and “some exciting specialty retailers.”.Deodorant and body wash are two consumer product categories that still are purchased more than 90% of the time in stores, even during the COVID-19 pandemic, Metternich said.Art of Sport is looking to score big in a category that is forecast to enjoy strong growth in coming years, but that also has lots of tough, heavy-hitter competitors.Art of Sport has 14 products on the shelves at Target stores. Mit Kobe Bryant hat sich Nike neben Kevin Durant und LeBron James einen weiteren Top-Player ins Boot geholt, der uns und die Basketballwelt mit seiner Signature Shoe Linie beglückt. Bitte aktiviere es, um die Shop-Funktionen nutzen zu können.Zwar ist die aktive Spielerkarriere des Kobe Bryant zu Ende, seine 'Mamba Mentality' lebt jedoch weiter. Durchgehender Lunarlon-Schaumstoff wurde genauestens nach Kobes Angaben gefertigt und bietet eine weiche, strapazierfähige Dämpfung. You may opt-out by.Opinions expressed by Forbes Contributors are their own.from left, Juju Smith-Schuster, Ken Roczen, Javier Baez, James Harden, Ryan Scheckler, Sage Erickson, photographed at the launch of the brand.Impact 50: Investors Seeking Profit — And Pushing For Change. Somit musst du sie nicht jedes Mal bei jeder Bestellung neu eingeben. Januar 2020 in Calabasas, Kalifornien) war ein US-amerikanischer Basketballspieler.. Bryant spielte seine gesamte Profikarriere (1996 bis 2016) für die Los Angeles Lakers in der NBA, mit denen er insgesamt fünf Meisterschaften gewann.Von 2000 bis 2016 wurde er ununterbrochen … Nike Kobe. The company doesn’t reveal its sales, but it quadrupled its revenue in its second year, Metternich said.It plans to increase its retail store footprint six-fold next year, Metternich said. Abmelden jederzeit möglich.Bitte stimme unseren AGB zu, damit deine Bestellung abgeschlossen werden kann.Du hast dich erfolgreich angemeldet. Kobe Bean Bryant [ˈkoʊbi ˈbiːn ˈbɹaɪənt] (* 23. Find Men's Kobe Bryant at Nike.com. I previously covered retail for The Record of North Jersey, NorthJersey.com., USA Today, and the USA Today Network, and also reported for The Grand Rapids Press, and the Buffalo Courier-Express. Das ist 100% Kobe – nicht mehr und nicht weniger.Hol dir deinen persönlichen 10€ Gutschein und bekomme Benachrichtigungen über die besten Neuerungen und Sales. Joan Verdon Senior Contributor Hinweis zu Affiliate-Links: Alle Produkte werden von der Redaktion unabhängig ausgewählt. (And no shopping on Sundays!) It Just Raised $6 Million To Advance Its Game Plan. Das vom Nike Free inspirierte Vorfußdesign mit multidirektionalen Flexkerben unterstützt dich bei schnellen Richtungswechseln und Sprüngen. Der Performance-Sneaker ist perfekt auf die Spielweise der Black Mamba zugeschnitten und erlaubt gnadenlose Angriffe aus jedem Winkel.
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